Social media, thought leadership, and your PERSONAL BRAND

May 24, 2022Newsletter

We all have a personal brand, whether we choose to strategically manage it or not.  And more and more of our impressions are made online.  Image by ismagilov from Getty Images/Canva There’s no question: Social media is a fantastic opportunity to cultivate our personal brand! Last week I introduced you to my friend, social media … Read More

There’s more to SOCIAL MEDIA than likes and shares

May 17, 2022Newsletter

Do you ever catch yourself going on AUTOPILOT as you scroll through your SOCIAL MEDIA feeds? (I can’t be the only one!) Image by Latino Life from Canva No more AUTOPILOT! Don’t worry – that’s what these platforms were designed to do. And with so many different platforms and content creators, there’s a lot to take in. … Read More

It’s all about the GROWTH MINDSET

May 10, 2022Newsletter

It’s amazing how so many clients nod their head when I start talking about a GROWTH MINDSET.   It seems that everyone has a growth mindset… Or do they?   Image by designer491 from Getty Images Pro What exactly IS a growth mindset? Here’s how I define a growth mindset: it’s all about knowing what … Read More

Celebrating 100 EPISODES of Talk About Talk – blog

May 3, 2022Newsletter

This week we’re celebrating 100 EPISODES of the Talk About Talk podcast! How do you like to celebrate the major milestones in your life? Flowers 💐? Cake 🎂? Champagne 🥂?   Image by inkdrop from Canva   Or how about… sharing some of the key insights you’ve gained through the process of reaching that milestone? If you’re a … Read More

Are your “SABOTEURS” out to get you? – blog

April 26, 2022Newsletter

What do you call those voices in your head that prey on your insecurities and fuel the dreaded imposter syndrome? For some people it’s “the judge.” For others, it’s “the crow on your shoulder.” I recently learned another term for this that I absolutely love: “SABOTEURS” Image from Canva   Isn’t that a great word?   … Read More

Are you a “SAGE Leader”? – blog

April 19, 2022Newsletter

Are you a SAGE LEADER? You might be sitting there thinking, “I don’t know… Am I? And what’s a Sage Leader, anyway?”  That was my reaction when I first heard the term. Are we talking about a plant?  Is this about archetypes?   Image by Melpomenem from Getty Images   Have no fear! Answers await! When … Read More

#99 Communicating as a SAGE LEADER with Angie Alexander

April 18, 2022Podcast Episodes

Are you a Sage Leader?  Sage leaders are inclusive, they are mentally fit, and they listen. Sage leaders are exceptional communicators. Learn how to communicate as a sage leader from executive coach Angie Alexander.   PRINTABLE SHOWNOTES SUBSCRIBE TO THE PODCAST   CONTENTS Summary Resources Transcript   SUMMARY Three Key Communication Skills of Sage Leaders … Read More

#98 The Power Of PERSONAL BRANDING

April 4, 2022Podcast Episodes

Personal Branding is important, yet it never seems urgent. Dr. Andrea Wojnicki shares 3 specific reasons why we should all take the time and effort to develop our personal brand, plus she shares a variety of resources to help you develop your personal brand: a new online course, podcast episodes, newsletter blogs, and more.   … Read More

Take your PERSONAL STYLE to the next level!

March 29, 2022Newsletter

Every day, each of us has a decision about what to wear… image: unsplash @ anniespratt Feeling uninspired?!? Before you grab the same old suit/dress/shoes, ask yourself this: What can my PERSONAL STYLE say about my PERSONAL BRAND? Last week I introduced you to my “Fabulous Fashionista Friend,” the “Swiss Renaissance woman” Anne V. Muhlethaler. This week I want … Read More

What’s Your Personal STYLE?

March 22, 2022Newsletter

Recently, I was coaching a senior marketing executive with a vivacious personality. This woman is BOLD. As we were running through the various ways she can communicate her bold personal brand, she asked: “Andrea, what should I WEAR?” At the time, she was wearing a black suit jacket over a beige shirt. No accessories that I could see.  Lovely … Read More

#97 PERSONAL STYLE & Your Personal Brand

March 21, 2022Podcast Episodes

Your Personal Style provides an opportunity to communicate your Personal Brand. People often see you before they hear a word you say! Learn a technique to help you define and cultivate your Personal Style, plus a simple tip to help you decide what clothing to buy and what to leave in the store. Thank you … Read More

Strike A Power Pose!

March 17, 2022Newsletter

Let’s “Power Pose” Let’s talk BODY LANGUAGE. Picture someone powerful and confident taking the stage. Maybe it’s a politician or business leader. Maybe it’s an Olympic athlete or a celebrity. What is it about them that conveys a sense of power and confidence? Is it the words they are speaking, or is it their BODY LANGUAGE?   Image: … Read More

GENDER STEREOTYPES in Communication (Yes, we’re going there!)

March 1, 2022Newsletter

Gender stereotypes are everywhere. You’ve probably heard the expression, “Men are from Mars, Women are from Venus.” This was the title of a best-selling book published in 1992, billed as a guide to understanding the opposite sex. So, are men and women really from different planets? No, of course not! However, men and women often DO have different communication … Read More

Is “SELF-PROMOTION” a good thing?

February 22, 2022Newsletter

Have you ever wondered whether self-promotion has to be “shameless”?  Or when you should (and should NOT) apologize? Or why and how men and women often communicate differently? If you haven’t listened to episode 95 yet, part 2 of my conversation with communication expert Judith Humphrey, we cover all this and more!   Thanks again, Judith! Here’s a summary … Read More

#95 TAKING THE STAGE part 2 – Communication Skills for LEADERS with Judith Humphrey

February 21, 2022Podcast Episodes

Andrea interviews leadership communication expert Judith Humphrey (part 2). Learn about imposter syndrome, communication differences between men and women, effective self-promotion, the leaders’ script, when we should apologize, and what to do when your boss suggests it’s time to demonstrate leadership. This is part 2 of a two-part feature (ep. 94 & 95) on “Taking … Read More

#94 TAKING THE STAGE – Communication Skills for LEADERS with Judith Humphrey – part 1

February 7, 2022Podcast Episodes

Andrea interviews leadership communication expert Judith Humphrey. Learn about imposter syndrome, communication differences between men and women, effective self-promotion, the leaders’ script, when we should apologize, and what to do when your boss suggests you need to demonstrate leadership. This is part 1 of a two-part feature (ep. 94 & 95) on “Taking the Stage: … Read More

Real Relationships on LinkedIn – blog

January 18, 2022Newsletter

Real Relationships on LinkedIn How many messages have you received on LinkedIn this past week saying “Hey! I came across your profile and I am looking to expand my network” or “Hi (insert any name here) I can help you increase your profits and leads by 200% in just 2 weeks.  Let’s get on a … Read More

The Power of Networks – blog

January 11, 2022Newsletter

The Power of Networks “I hate networking!”   Does that sound like you?  Most of us have experienced bad networking; sales pitches, insincere conversations, and people trying to collect the most business cards possible at an event.  (Is there a prize for that?)  While “networking” as a verb can feel awkward and downright icky, we all … Read More

Talk About Talk Top 3 Communication Insights and Goals – blog

January 4, 2022Newsletter

Talk About Talk Top 3 Communication Insights and Goals Happy 2022!   In the most recent episode, The BEST OF Talk About Talk, I looked back at the Top 3 most downloaded episodes of 2021.  (Image: Canva – Sergey Nivens)   Have you listened to these episodes yet?  Episode #58: Communicate with CONFIDENCE – Mental … Read More

Talk About Talk Top 3 Episodes – blog

December 28, 2021Newsletter

The Talk About Talk Top 3’s!   2021 is almost over! It’s that time of the year when we look back at the year gone by, and also look ahead to the new year.    (Image: Canva – duckycards from Getty Images Signature)   Personally, I love rankings and “Best Of” lists. In this week’s … Read More

#91 The BEST OF Talk About Talk – top 3

December 27, 2021Podcast Episodes

The best of Talk About Talk, including the top 3 most downloaded podcast episodes of 2021, 3 insights we learned, and 3 communication goals for 2022.   SUBSCRIBE TO THE PODCAST CONTENTS Summary Resources Transcript   SUMMARY   TOP 3 TALK ABOUT TALK PODCAST EPISODES #58: Communicate with CONFIDENCE – Mental Preparation #86: Introductions – … Read More

Thinking About Thought Leadership

December 14, 2021Newsletter

Thinking About Thought Leadership Have you listened to the most recent Talk About Talk episode, “DEMONSTRATING LEADERSHIP“? In this episode, we look at 5 ways to demonstrate leadership: Be a PROACTIVE, Strategic Leader Demonstrate PEOPLE LEADERSHIP Create THOUGHT-LEADERSHIP Communicate with CONFIDENCE Talk LEADERSHIP Last week, we talked about PEOPLE LEADERSHIP. This week, we’re getting a … Read More

Learning To Lead

December 7, 2021Newsletter

Learning to Lead Focused on learning to lead? Are you seeking a LEADERSHIP position? Perhaps you’re looking for that promotion or perhaps you’re struggling with your “leadership style.”  Or maybe your boss just said those magic words: “It’s time to start demonstrating leadership.” Whatever the case, leadership skills are in high demand and I believe … Read More

#90 DEMONSTRATING LEADERSHIP: Leadership & Your Personal Brand

December 6, 2021Podcast Episodes

Have you been told it’s time to start “demonstrating leadership”? Learn 5 ways to communicate your leadership potential and make leadership an integral part of your personal brand. You can create thought leadership, demonstrate people leadership, you can talk leadership, and more.    PRINTABLE SHOWNOTES SUBSCRIBE TO THE PODCAST CONTENTS Summary Resources Transcript   SUMMARY … Read More

Tips for INTRODUCING YOURSELF – blog

October 19, 2021Newsletter

Tips for Introducing Yourself Last week it was the framework, now its general tips for introducing yourself. Do you remember the framework?  It’s 3 simple points: PRESENT PAST FUTURE Remember, it’s NOT a script and it’s NOT in chronological order. Here’s my example: PRESENT – “Hi. I’m Andrea Wojnicki.  I’m a communication coach at Talk … Read More

Introduce Yourself – 3 point framework – blog

October 12, 2021Newsletter

How to Introduce Yourself Do you know how to INTRODUCE YOURSELF?  When you’re in a meeting and the meeting leader says,   “Let’s take a moment to briefly introduce ourselves. I’ll go first…” …does your head start spinning? Perhaps you get tongue-tied when you’re introducing yourself? Maybe you get distracted by “that guy “ whose self-introduction lasts way … Read More

#86 INTRODUCTIONS – How to Introduce Yourself

October 11, 2021Podcast Episodes 2 Comments

Introducing yourself shouldn’t be something you dread. Learn a 3-point self-introduction framework (not a script!) plus 4 general tips for introducing yourself effectively. Introducing yourself is a rare opportunity to highlight your personal brand!   Printable shownotes: https://www.talkabouttalk.com/podcasts/#shownotes   CONTENTS 1-page Summary Resources & Contact Info Episode Transcript SUMMARY 3 Point Self-Introduction Framework Present Establish … Read More

Strategic Principles of Personal Branding – blog

September 20, 2021Newsletter

Strategic Principles of Personal Branding Before we shift to the 3 STRATEGIC PRINCIPLES of PERSONAL BRANDING… let’s review the most common mistake that people make in terms of their PERSONAL BRAND.  Do you remember what it is? COPYING OTHERS Instead of copying others, I urge you to focus on your unique traits and qualities – … Read More

Personal Branding – Who Am I? – blog

September 14, 2021Newsletter

STRATEGIC PERSONAL BRANDING CONFIDENCE is still the #1 most common communication-skills-related topic that I get asked about from listeners and clients. PERSONAL BRANDING is a close second. Interestingly, when we take the time to define and communicate our PERSONAL BRAND, our CONFIDENCE is elevated. So focusing on your personal brand is like a double-whammy! image: unsplash … Read More

#84 Strategic Principles of PERSONAL BRANDING

September 13, 2021Podcast Episodes

Strategic Principles of PERSONAL BRANDING: Before you start promoting your Personal Brand, you need to articulate what it is! Learn the 3 strategic principles of Personal Branding, plus the most common mistake that people make when crafting their Personal Brand. CONTENTS Summary Resources Transcript SUMMARY What is a personal brand? Your identity or your reputation … Read More

Am I an Introvert or an Extrovert? – blog

August 3, 2021Newsletter

“Are you an INTROVERT or an EXTROVERT?” This introvert or extrovert Q is question #3 of the five rapid-fire questions that I ask Talk About Talk podcast guests: What are your pet peeves? What type of learner are you? Introvert or extrovert? What’s your media preference for personal conversations? What podcasts or email newsletters do … Read More

Reinforcing your Personal Brand with Implicit Communication – blog

May 25, 2021Newsletter

IMPLICIT COMMUNICATION & YOUR PERSONAL BRAND We can think of communicating our PERSONAL BRAND both EXPLICITLY and IMPLICITLY: EXPLICIT as in the words. Overt, direct, unambiguous messages. This includes your resume and how you introduce yourself.   IMPLICIT as in signalling or sending queues. This is less direct, but critically important communication, as in your body language, your style, and lots more… … Read More

#77 PERSONAL BRANDING: Reinforcing your Personal Brand with Implicit Communication

May 24, 2021Podcast Episodes

Personal branding is more than just the words we say about ourselves. Learn to reinforce your personal brand through consistent implicit communication, ranging from your personal style, possessions, affiliations, how you show up for meetings, and more.    Find your printable “Personal Branding Checklist” HERE (ep.77) CONTENTS Your Personal Branding Checklist Resources YOUR CHECKLIST: Reinforcing … Read More

How to Demonstrate Leadership – blog

May 18, 2021Newsletter

HOW TO DEMONSTRATE LEADERSHIP Several listeners and workshop participants asked me for advice on how to “DEMONSTRATE LEADERSHIP.”  This is a FANTASTIC question! Whether you’re looking to get into an MBA program, get promoted from your entry-level position, or perhaps you’re ready to enter the c-suite, the decision-makers who will decide your fate are focused … Read More

Jill Nykoliation on Leadership & Communicating like a boss – blog

May 3, 2021Newsletter

Meet Jill Nykoliation – CEO of Juniper Park, TBWA Are you leadership material?  Do you COMMUNICATE LIKE A BOSS?  I know someone who does and I’m so excited to introduce you to her! Jill Nykoliation – like a boss! Years ago, Jill Nykoliation and I started our careers together at Kraft foods in brand marketing. About when … Read More

5 Insights to Strengthen Your PERSONAL BRAND

April 27, 2021Newsletter

YOUR PERSONAL BRAND – I’m excited to share 5 insights to help you improve your PERSONAL BRAND! Recently my friend Sharon Mah-Gin and I have been coaching female executives all over the world on Personal Branding and Networking.  Do you remember Sharon?  She’s the energetic executive recruiter who shared her Networking tips with us in two … Read More

PERSONALITY TESTS – blog

April 12, 2021Newsletter

PERSONALITY TESTS Let’s talk about personality tests. This week it’s all about YOU!  As in your individual, unique, very own PERSONALITY… (image: Unsplash @ georgeprentzas) I know this is a popular topic. We are intrinsically wired to seek to understand and learn about ourselves.  PERSONALITY is one of the most searched terms on the TalkAboutTalk.com website! … Read More

why you should tell stories blog

March 29, 2021Newsletter

Telling stories is a superpower. Stories are memorable, they evoke emotion, they connect us, and they help us communicate our personal brand. This week we’re focusing on STORYTELLING, one of the 3 COMMUNICATION SUPERPOWERS: Listening Communicating with Confidence Storytelling !!! Recently, I’ve been personally experimenting with STORYTELLING. For example, I’ve released podcast episodes and conducted corporate … Read More

Personal Branding: Navigating the Authenticity-TMI Tension

March 8, 2021Newsletter

On the tension of PERSONAL BRANDS: There’s a real tension here: Do you bring your whole self to work? How can we be authentic without sharing TMI (too much information)? How can we be transparent without appearing unprofessional?   image: Unsplash @ loicleray Read on to learn: why navigating this authenticity-TMI tension might be easier for … Read More

#71 PERSONAL BRANDING, AUTHENTICITY & TMI with Tom Megginson

March 8, 2021Podcast Episodes 2 Comments

How can we be authentic without sharing TMI (too much information)? How can we be transparent, bring our “whole selves” to work, without appearing unprofessional? Copywriter and messaging strategist Tom Megginson encourages us to be authentic, but focus on our audience.  Code-switching and filtering are two ways to maintain authenticity without compromising professionalism. PRINTABLE SHOWNOTES … Read More

Developing Your Personal Brand

February 2, 2021Newsletter

Let’s Develop Your Personal Brand! It’s time to develop your personal brand. PERSONAL BRANDING, or proactively managing our identity, is important.  But it can also be overwhelming.  Let’s take it one step at a time! Last week I wrote and podcasted about HOW TO COMMUNICATE YOUR PERSONAL BRAND ONLINE. This is a great place to … Read More

ONLINE Personal Brand – blog

January 25, 2021Newsletter

On COMMUNICATING Your ONLINE Personal Brand –  QUESTION: Do YOU have a “Personal Brand”? ANSWER:  Of course you have a personal brand.  We all do!  The real question is: how actively are you managing it?  PERSONAL BRANDING is reputation management or impression management. Ideally, your personal brand transcends both personal and professional contexts. Managing your personal … Read More