THOUGHT LEADERSHIP & Building Your Brand with Roger Martin (ep.150)

February 5, 2024Personal Branding, Podcast Episodes No Comments

Are you a thought leader? Andrea interviews prolific thought leader Roger Martin, professor emeritus and past Dean of the Rotman School of Management at University of Toronto. Learn the distinction between private and public thought leadership, why you should consider your cadence in publishing, and three objective criteria to use when evaluating your brand promise, … Read More

Helping you avoid resume mistakes

November 29, 2023Communication Coaching Newsletter, Personal Branding

I get a lot of people asking for my input to their resume or CV. I guess this isn’t surprising, based on all the work I do with clients on developing their personal brands. Recently I mentioned this to my friend, executive recruiter  Sharon Mah-Gin, whom you might know from podcast episodes on networking and job-searching. We lamented about how … Read More

Articulating Your Strengths (ep.144)

October 30, 2023Personal Branding, Podcast Episodes

How can you articulate your strengths and accomplishments, without sounding arrogant? Andrea answers one of the most common questions she hears. First, avoid “I am humbled,” self-deprecation, or resorting to the humble brag. Instead, try these three key strategies: “Three Magic Words,” “Pivoting,” and “Own It.” Now you can share your strengths and accomplishments to … Read More

Controlling Your Narrative (ep.143)

October 16, 2023Personal Branding, Podcast Episodes

Controlling your narrative means purposefully reinforcing your positive and unique traits in a way that communicates your value. When it comes to your personal brand narrative, you can LET it happen or you can MAKE it happen. Andrea shares many inspiring examples of real-life success stories, actionable tips, and explores the consequences of neglecting your … Read More

The Power of PERSONAL BRANDING (ep.140)

September 4, 2023Personal Branding, Podcast Episodes

Personal Branding is important, yet it never seems urgent. Dr. Andrea Wojnicki shares 3 specific reasons why we should all take the time and effort to develop our personal brand, plus she shares a variety of resources to help you develop your personal brand: a new online course, podcast episodes, newsletter blogs, and more. Resources … Read More

INTRODUCTIONS: How to Introduce Yourself (ep.137)

August 14, 2023Communicating With Confidence, Personal Branding, Podcast Episodes

  Introducing yourself shouldn’t be something you dread. Learn a 3-point self-introduction framework (not a script!) plus 4 general tips for introducing yourself effectively. Introducing yourself is a rare opportunity to highlight your personal brand!   Connect with Andrea & Talk About Talk: Website: TalkAboutTalk.com Communication Coaching Newsletter:  https://talkabouttalk.com/blog/#newsletter-signup LinkedIn: Andrea and TalkAboutTalk Youtube Channel: @talkabouttalkyoutube Re-release of ep.86.

#135 Communication Skills for Job-Seekers

July 31, 2023Personal Branding, Podcast Episodes

Executive recruiter Sharon Mah-Gin shares her advice for job-seekers, including what to do first, what employers are looking for in job candidates, common mistakes, and (yes!) the significance of your personal brand when it comes to job searching. Resources Sharon Mah-Gin: LinkedIn – https://www.linkedin.com/in/sharonmahgin/ Executive Search Alliance – http://www.execsearchalliance.com/ Relevant Talk About Talk Episodes for Job Seekers … Read More

#130: Communication Skills Q&A with Dr. Andrea Wojnicki

June 26, 2023Communicating With Confidence, Personal Branding, Podcast Episodes

Andrea answers nine communication skills questions from Talk About Talk listeners, including how to deal with negative people, how to network when you’re working from home, gender differences in communication, and more.   Resources: “Smart Brevity” book by Jim VandeHei, Mike Allen & Roy Schwartz “Your Brain at Work” by Dr. David Rock (S.C.A.R.F. model) … Read More

What’s the most common Personal Branding mistake?

April 18, 2023Communication Coaching Newsletter, Personal Branding

People make all sorts of mistakes when they’re developing their personal brand. Can you guess what’s the most common Personal Branding mistake?  Read on to learn that and more… 3 things to Talk About this week: 1️⃣ 3 common Personal Branding mistakes (yes, including the most common mistake) 2️⃣ Take the Communication Skills Poll (I want to hear from … Read More

#125 Personal Branding Mistakes

April 17, 2023Personal Branding, Podcast Episodes

Andrea shares the 3 most common personal branding mistakes and misconceptions she sees with her clients: communicating first, scripting, and copying others. Learn why these are mistakes, and what you should do instead to build a strong and effective personal brand. RESOURCES Other Talk About Talk episodes on Personal Branding: #98 The Power Of Personal … Read More

#124 Your Elevator Pitch

April 3, 2023Personal Branding, Podcast Episodes

Drop your rehearsed elevator pitch and try this instead! Certainly, being prepared for impromptu conversations with influential stakeholders is important. But elevator pitches typically come across as rehearsed and insincere. Instead, keep this simple 3-point checklist in mind! RESOURCES Website: TalkAboutTalk.com LinkedIn: Andrea and TalkAboutTalk Weekly Communication Skills Newsletter – https://talkabouttalk.com/blog/#newsletter-signup Email – Andrea@TalkAboutTalk.com   For a transcript of this … Read More

#122 What to WEAR at Work

March 6, 2023Personal Branding, Podcast Episodes

What to wear to work? Your clothing communicates a lot about you, more than you probably think! Andrea shares what some of the research says about how we dress and others’ perception of us. Then she shares some do’s and don’ts  when choosing your outfit. Here’s a question: what’s your most successful, happiest self wearing … Read More

#121 SELF-AWARENESS & Communication

February 20, 2023Communicating With Confidence, Personal Branding, Podcast Episodes

How self-aware are you? Andrea shares the definition of self-awareness, different types of self-awareness, and how we can improve our communication effectiveness by being more self-aware.   RESOURCES The 3 Point Body Language Scan Podcast Episode: https://www.talkabouttalk.com/96-3pt-body-language-scan/ Talk About Talk Website: TalkAboutTalk.com LinkedIn: Andrea and TalkAboutTalk Weekly Communication Skills Newsletter – https://talkabouttalk.com/blog/#newsletter-signup Email – Andrea@TalkAboutTalk.com    

Do you SAY NICE THINGS about yourself?

November 29, 2022Communicating With Confidence, Communication Coaching Newsletter, Personal Branding

THANK YOU to listener “Amanda” who recently asked me for some pointers on how to “SAY NICE THINGS” about herself. I dedicated this week’s podcast episode to answering Amanda’s question! Do YOU ever struggle to talk about your credentials & accomplishments?  Like it or not, learning to say nice things about ourselves is an imperative. … Read More

#109 Five Impactful Ways to Reinforce Your PERSONAL BRAND

September 5, 2022Personal Branding, Podcast Episodes

Here’s your checklist of 5 impactful but often overlooked ways that you can communicate and reinforce your personal brand. Of course there’s how we introduce ourselves, our social media profiles, our resume. But when was the last time you updated your voicemail greeting? Check out TalkAboutTalk.com   RESOURCES Personal Brand Online course: https://talkabouttalk.com/personalbrand   Gravatars … Read More

#106 Q&A on Personal Branding

July 25, 2022Personal Branding, Podcast Episodes

Do you have questions about Personal Branding? Andrea answers 13 personal branding questions from a live Q&A event hosted by the FishBowl app. Learn how to boost your confidence, 3 specific benefits of developing your Personal Brand, and more!   RESOURCES FishBowl https://www.fishbowlapp.com/ Andrea on Fishbowl – https://www.fishbowlapp.com/fb/andrea-wojnicki   Maye Samoiel https://www.linkedin.com/in/maye-samoiel-cpa-cica-cfe-ambci/     Dr. … Read More

What makes you REMARKABLE?

July 19, 2022Communication Coaching Newsletter, Personal Branding

Let me ask you something: What makes you REMARKABLE? “Remarkable.” That’s a great word, isn’t it?  It’s a word that Lisa Bragg, CEO of MediaFace and Founder of The Bragging Rights Collective, thinks we should use more often.  I agree.   Lisa Bragg Last week I introduced you to Lisa’s philosophy of BRAGGING – a bold and positive reframing of … Read More

#105 BRAGGING, Self-Promotion & your Personal Brand

July 11, 2022Personal Branding, Podcast Episodes

Do you ever worry people might think you’re bragging? Lisa Bragg encourages us to focus on what makes you remarkable, and shares why you probably don’t need to worry about bragging. Host Andrea Wojnicki also shares 2 ways to talk about your superpowers without bragging.   RESOURCES   Lisa Bragg LinkedIn https://www.linkedin.com/in/lisabragg Instagram https://www.instagram.com/thatlisabragg Mediaface: … Read More

#101 Communicating your Personal Brand on SOCIAL MEDIA with Andrew Jenkins

May 16, 2022Personal Branding, Podcast Episodes

Social media is an effective but under-leveraged tool for communicating our personal brand. Let’s get strategic and learn how. Consider 3 things: WHERE you’re engaging, HOW you’re engaging and WHAT you’re saying. Here’s your opportunity to get updated on social media from an industry expert, Andrew Jenkins, author of “Social Media Marketing for Business.”   … Read More

Celebrating 100 EPISODES of Talk About Talk – blog

May 3, 2022Communicating With Confidence, Communication Coaching Newsletter, Personal Branding

This week we’re celebrating 100 EPISODES of the Talk About Talk podcast! How do you like to celebrate the major milestones in your life? Flowers 💐? Cake 🎂? Champagne 🥂?   Image by inkdrop from Canva   Or how about… sharing some of the key insights you’ve gained through the process of reaching that milestone? If you’re a … Read More

Your PERSONAL BRAND is important, but probably not urgent. Am I right? – blog

April 5, 2022Communication Coaching Newsletter, Personal Branding

A few months ago I received a message from a Talk About Talk podcast listener in Europe, who decided she could benefit from communication coaching.  Little did I know that our work together would inspire a future podcast episode, but you just never know when those “aha moments” are going to happen… Image by marchmeena29 from Getty … Read More

#98 The Power Of PERSONAL BRANDING

April 4, 2022Personal Branding, Podcast Episodes

Personal Branding is important, yet it never seems urgent. Dr. Andrea Wojnicki shares 3 specific reasons why we should all take the time and effort to develop our personal brand, plus she shares a variety of resources to help you develop your personal brand: a new online course, podcast episodes, newsletter blogs, and more.   … Read More

Take your PERSONAL STYLE to the next level!

March 29, 2022Communication Coaching Newsletter, Personal Branding

Every day, each of us has a decision about what to wear… image: unsplash @ anniespratt Feeling uninspired?!? Before you grab the same old suit/dress/shoes, ask yourself this: What can my PERSONAL STYLE say about my PERSONAL BRAND? Last week I introduced you to my “Fabulous Fashionista Friend,” the “Swiss Renaissance woman” Anne V. Muhlethaler. This week I want … Read More

What’s Your Personal STYLE?

March 22, 2022Communication Coaching Newsletter, Personal Branding

Recently, I was coaching a senior marketing executive with a vivacious personality. This woman is BOLD. As we were running through the various ways she can communicate her bold personal brand, she asked: “Andrea, what should I WEAR?” At the time, she was wearing a black suit jacket over a beige shirt. No accessories that I could see.  Lovely … Read More

#97 PERSONAL STYLE & Your Personal Brand

March 21, 2022Personal Branding, Podcast Episodes

Your Personal Style provides an opportunity to communicate your Personal Brand. People often see you before they hear a word you say! Learn a technique to help you define and cultivate your Personal Style, plus a simple tip to help you decide what clothing to buy and what to leave in the store. Thank you … Read More

Is “SELF-PROMOTION” a good thing?

February 22, 2022Communicating With Confidence, Communication Coaching Newsletter, Personal Branding

Have you ever wondered whether self-promotion has to be “shameless”?  Or when you should (and should NOT) apologize? Or why and how men and women often communicate differently? If you haven’t listened to episode 95 yet, part 2 of my conversation with communication expert Judith Humphrey, we cover all this and more!   Thanks again, Judith! Here’s a summary … Read More

#90 DEMONSTRATING LEADERSHIP: Leadership & Your Personal Brand

December 6, 2021Communicating With Confidence, Personal Branding, Podcast Episodes

Have you been told it’s time to start “demonstrating leadership”? Learn 5 ways to communicate your leadership potential and make leadership an integral part of your personal brand. You can create thought leadership, demonstrate people leadership, you can talk leadership, and more.  RESOURCES Podcast Episodes #52 – Communication Skills of Effective Leaders – with executive … Read More

Tips for INTRODUCING YOURSELF – blog

October 19, 2021Communicating With Confidence, Communication Coaching Newsletter, Personal Branding

Tips for Introducing Yourself Last week it was the framework, now its general tips for introducing yourself. Do you remember the framework?  It’s 3 simple points: PRESENT PAST FUTURE Remember, it’s NOT a script and it’s NOT in chronological order. Here’s my example: PRESENT – “Hi. I’m Andrea Wojnicki.  I’m a communication coach at Talk … Read More

Introduce Yourself – 3 point framework – blog

October 12, 2021Communicating With Confidence, Communication Coaching Newsletter, Personal Branding

How to Introduce Yourself Do you know how to INTRODUCE YOURSELF?  When you’re in a meeting and the meeting leader says,   “Let’s take a moment to briefly introduce ourselves. I’ll go first…” …does your head start spinning? Perhaps you get tongue-tied when you’re introducing yourself? Maybe you get distracted by “that guy “ whose self-introduction lasts way … Read More

Personal Branding – Who Am I? – blog

September 14, 2021Communication Coaching Newsletter, Personal Branding

STRATEGIC PERSONAL BRANDING CONFIDENCE is still the #1 most common communication-skills-related topic that I get asked about from listeners and clients. PERSONAL BRANDING is a close second. Interestingly, when we take the time to define and communicate our PERSONAL BRAND, our CONFIDENCE is elevated. So focusing on your personal brand is like a double-whammy! image: unsplash … Read More

#84 Strategic Principles of PERSONAL BRANDING

September 13, 2021Personal Branding, Podcast Episodes

Strategic Principles of PERSONAL BRANDING: Before you start promoting your Personal Brand, you need to articulate what it is! Learn the 3 strategic principles of Personal Branding, plus the most common mistake that people make when crafting their Personal Brand.   PRINCIPLES OF PERSONAL BRANDING RESOURCES Podcast Episodes #77 PERSONAL BRANDING: Reinforcing your Personal Brand … Read More

Reinforcing your Personal Brand with Implicit Communication – blog

May 25, 2021Communication Coaching Newsletter, Personal Branding

IMPLICIT COMMUNICATION & YOUR PERSONAL BRAND We can think of communicating our PERSONAL BRAND both EXPLICITLY and IMPLICITLY: EXPLICIT as in the words. Overt, direct, unambiguous messages. This includes your resume and how you introduce yourself.   IMPLICIT as in signalling or sending queues. This is less direct, but critically important communication, as in your body language, your style, and lots more… … Read More

#77 PERSONAL BRANDING: Reinforcing your Personal Brand with Implicit Communication

May 24, 2021Personal Branding, Podcast Episodes

Personal branding is more than just the words we say about ourselves. Learn to reinforce your personal brand through consistent implicit communication, ranging from your personal style, possessions, affiliations, how you show up for meetings, and more.  RESOURCES Dr. Andrea Wojnicki Email – Andrea@TalkAboutTalk.com Book Andrea for a free 20min “communication skills training” consult Andrea on … Read More

#71 PERSONAL BRANDING, AUTHENTICITY & TMI with Tom Megginson

March 8, 2021Personal Branding, Podcast Episodes 2 Comments

How can we be authentic without sharing TMI (too much information)? How can we be transparent, bring our “whole selves” to work, without appearing unprofessional? Copywriter and messaging strategist Tom Megginson encourages us to be authentic, but focus on our audience.  Code-switching and filtering are two ways to maintain authenticity without compromising professionalism.   RESOURCES … Read More

#68 Communicating Your PERSONAL BRAND ONLINE (2)

February 10, 2021Personal Branding, Podcast Episodes 1 Comment

Actionable advice on how to communicate your personal brand online, including 3 KEY PRINCIPLES of personal branding, plus instructions for how to UPDATE, PARTICIPATE and MONITOR your personal brand online.   REFERENCES & LINKS Resources “How to Optimize your LinkedIn Profile” podcast episode – https://talkabouttalk.com/62-optimize-linkedin/ Updating your email signature – https://talkabouttalk.com/email-communication-blog/ Talk About Talk “Communication … Read More

Developing Your Personal Brand

February 2, 2021Communication Coaching Newsletter, Personal Branding

Let’s Develop Your Personal Brand! It’s time to develop your personal brand. PERSONAL BRANDING, or proactively managing our identity, is important.  But it can also be overwhelming.  Let’s take it one step at a time! Last week I wrote and podcasted about HOW TO COMMUNICATE YOUR PERSONAL BRAND ONLINE. This is a great place to … Read More

ONLINE Personal Brand – blog

January 25, 2021Communication Coaching Newsletter, Personal Branding

On COMMUNICATING Your ONLINE Personal Brand –  QUESTION: Do YOU have a “Personal Brand”? ANSWER:  Of course you have a personal brand.  We all do!  The real question is: how actively are you managing it?  PERSONAL BRANDING is reputation management or impression management. Ideally, your personal brand transcends both personal and professional contexts. Managing your personal … Read More

Talk About… Communication Learnings from 2019!

December 27, 2019Communicating With Confidence, Communication Coaching Newsletter, Personal Branding

In this week’s podcast (podcast #40!), I briefly summarize all of our learnings into “The 19 COMMUNICATION SKILLS We Learned in 2019.” To come up with this list, I went through the key learnings from the 39 podcast episodes, the weekly email newsletters, and the 5 LinkedIn papers from the past year. To simplify the list, I categorized the learnings … Read More

#40 – 19 COMMUNICATION SKILLS from 2019

December 26, 2019Communicating With Confidence, Personal Branding, Podcast Episodes 3 Comments

An efficient summary of the 19 Communication Skills from 2019, including the words we say, types of implicit communication, tips for specific people & contexts, & important meta learnings.   THANKS for listening – and READING! Let’s TALK! Web: https://talkabouttalk.com/ FB Group: https://www.facebook.com/groups/2512948625658629/ FB: https://www.facebook.com/TalkingAboutTalk/ LinkedIn: https://www.linkedin.com/company/talkabouttalk/ Twitter: https://twitter.com/talk_about_talk Instagram: https://www.instagram.com/talkingabouttalk/ Email: Andrea@TalkAboutTalk.com   TalkAboutTalk … Read More

Talk About… AUTHENTICITY

October 9, 2019Communicating With Confidence, Communication Coaching Newsletter, Personal Branding

This week we focus on “AUTHENTICITY” (a.k.a. “the real deal,” or “not putting on airs”).  Authenticity is critical for effective communication, whether we’re talking PERSONALLY or PROFESSIONALLY, managing a brand. You can skim this short email or click the links to learn more! Let’s do this…. ?PODCAST EPISODE #33: COMMUNICATING AUTHENTICITY AUTHENTICITY.  It seems like a … Read More

#33 Communicating AUTHENTICITY with Ana Serrano

October 8, 2019Communicating With Confidence, Personal Branding, Podcast Episodes 2 Comments

Authenticity is important for both people and for brands. But what does it really mean to “be authentic”?  Ana Serrano (CFC chief digital officer) shares her expertise on authenticity, including how the digital realm has amplified the performative nature of authenticity and how inauthentic “green-washing,” “art-washing” and “social impact washing” on behalf of brands can backfire. References & … Read More

Talk About – Your PERSONAL BRAND – blog

February 28, 2019Communication Coaching Newsletter, Personal Branding

This week we Talk About BRANDS (your personal brand, brand management frameworks & the top brands!)  ?FIRST – THE PODCAST For this week’s podcast, I had the privilege of interviewing CEO and team performance expert Michael Boydell. Sounds intimidating, right? But Michael is very down-to-earth and honest–AUTHENTIC.  He describes several exercises that anyone can run through … Read More